Guided by Seven Timeless Principles, Inspiring Integrity, Innovation, and Impact
The Eswaran Group was founded by the visionary Deshabandu V.T.V. Deivanayagam Pillai, a legendary Sri Lankan entrepreneur whose life was marked by resilience, determination, and an unwavering commitment to excellence.
His leadership and values laid the foundation for the seven guiding principles—Determination, Hard Work, Honesty & Integrity, Courage, Love, Patience, and Spirituality—that continue to define the heart and soul of the organization. These principles reflect his belief in ethical business practices, innovation, and a genuine love for people and the planet, inspiring generations to uphold his legacy.
“This Beacon” is a docufilm based on the life of the legendary Sri Lankan Entrepreneur
Deshabandu V.T.V. Deivanayagampillai
The Seven Principles that guide us
We are defined by 7 principles which make up the heart and soul of our organisation
01
Determination
We are determined to excel in all that we do within the framework of good business ethics. Acquiring new levels of excellence and quality, we will always approach a world filled with opportunities with fresh perspectives and determination to succeed.
02
Honesty & Integrity
Hard work and working smartly forms the backbone of who we are. No job is too difficult for us to handle and we will succeed working together as a winning team.
03
Hard Work
This being a ‘Value’ closest to the heart of our late Founder, we will uphold it to the last day of our career in the company. We will always do the right thing.
04
Courage
We have the courage to be different, to face and overcome insurmountable challenges and obstacles working together responsibly doing what is right. We have the courage to think different and innovate.
05
Love
It is our genuine love for our people, the planet and the stakeholders that drive us. It is this love that drives us passionately to deliver our teas to be enjoyed by all end users world-wide.
06
Patience
We will have the patience to invest into relationships and the future, without focusing on short term benefits. We will display patience and prudence in all our actions.
07
Spirituality
We believe that there is more to life than material gain. We believe in uplifting lives and enhancing the human spirit to help everyone live well naturally.
